After a long time working in a big international holding: Siemens before, Nokia Siemens Networks after, I decided to move towards a big change in my life: to become an entrepreneur. The decision has been taken not so fast. It was just medited during some months. A period where I just wasn’t so happy of…
Provoke your customers
You have to provoke your customer! This is what I’m learning from some interesting articles and discussing quite often with my sales colleagues. As I already mentioned in my previous articles, during this period of crisis everything became extremely difficult: from having financing and loans to setup new strategy for properly addressing the market while…
Market strategy in a new challenging telecom environment
Some days ago I was discussing quite a lot with some colleagues about the economic situation worldwide and how sales directors should fight for catching some new deals. After some minutes arguing about this and that approach, some strategies and how be effective in this new market, I’ve decided to write this post. First of all…
Ercole Rovida Global Blog 